Multicultural Marketing

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Multicultural Marketing Consulting for Life Sciences

Your Brand, Your Product, Your Messaging in Their Language

Whether you’re a corporation looking to adapt and target your branding, marketing, and advertising for new markets, or an agency working toward these goals on a client’s behalf, TransPerfect Life Sciences' multicultural marketing solutions help ensure maximum impact for your efforts.

Life Sciences Multicultural Consulting

Successful globalization requires more than just translation—it requires an in-depth understanding of the local culture and regulations. Regardless of the market you’re expanding into, if you’re a healthcare marketing agency, a patient recruitment agency, or life sciences organization, our specialized team of multilingual brand managers and global consultants will keep your brand and product commercialization on track.

Content & Campaign Adaption

Building an effective campaign means hours of work and detailed planning. When you’re expanding globally, adapting every single aspect of your messaging can be a monumental challenge. Ensure that your campaign and content stay true to your core messaging while meeting your launch expectations with expert insights into your target audience and cultural nuances—all while adhering to local market regulations.

Specialized Brand, Marketing, and Advertising Global Consulting for the Life Sciences Industry

Whether you’re entering a new market for the first time or finding ways to improve your global expansion, we have the experience and expertise to help you effectively adapt your product’s messaging to capture the local nuances of any market.

News and Thought Leadership

Our industry experts have in-depth understanding of the challenges, requirements, and goals for life sciences organizations.

AI-Powered Literature Monitoring for Medical Affairs & Medical Information Teams

Written by: Gigi Shafai, Pharm.D., Vice President, Medical Affairs & Digital Transformation, TransPerfect Life Sciences Streamline your global literature monitoring activities and facilitate your Medical Affairs workflows and content development with AI-Powered literature monitoring Medical Affairs and Medical Information teams are tasked with staying informed on the latest clinical research, regulatory updates, and scientific developments to make data-driven ...

AI-Powered Literature Monitoring for Medical Affairs & Medical Information Teams

Fast, Compliant, Centralized Translation in Action: Lessons from AbbVie & Immunovant

Due to high interest following our GlobalLink NEXT panel, we’re welcoming back Stacey Higgins, Associate Director, COA & Digital Implementation Team of AbbVie alongside Tihirah Harris, Sr Manager, Clinical Business Operations of Immunovant to share how and why they moved to a ...

Improving Learning Outcomes in Life Sciences Through Data-Driven Benchmarking

In life sciences, strong training programs are essential, but knowing whether they’re actually effective can be a difficult endeavor. In this session, Amanda Hernandez, Director of Sales Training & Effectiveness and Barrett Gaylord, Sales Training Lead of Telix ...

How Patients Discover Clinical Trial Websites: The Role of Localization in Search and Trust

Could localization be the key to improving patient recruitment in clinical trials?Recruiting participants for clinical trials is a critical step in bringing new therapies and treatments to market, but despite advances in digital outreach, the industry still faces major...

LifeSci Talks COA Series | Modernizing eCOA: Emulators, Backups, and the Future of Reporting

In this tech-forward episode of LifeSci Talks, Mark Wade, Global Practice Leader at TransPerfect Life Sciences, welcomes Indira Jain-Figueroa, Product Director at Evinova, for a deep dive into the ever-evolving landscape of eCOA development. Covering everything from cross ...

Rewriting the Rules of Informed Consent Development with AI

How AI and Structured Content Management Are Transforming the ICF ProcessInformed consent forms (ICFs) are essential to clinical trials, serving as the primary vehicle for communicating study information to participants in a clear, ethical, and compliant manner. Given...

Could Data Standardizations be the Silver Bullet for Faster Electronic Clinical Outcome Assessment (eCOA) Deployment?

Choosing an electronic clinical outcome assessment (eCOA) provider is a complex process that involves a variety of different aspects including experience, scientific support and knowledge, integration capabilities, scalability, study-specific requirements, and so much more. ...

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