Multicultural Marketing

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Multicultural Marketing Consulting for Life Sciences

Your Brand, Your Product, Your Messaging in Their Language

Whether you’re a corporation looking to adapt and target your branding, marketing, and advertising for new markets, or an agency working toward these goals on a client’s behalf, TransPerfect Life Sciences' multicultural marketing solutions help ensure maximum impact for your efforts.

Life Sciences Multicultural Consulting

Successful globalization requires more than just translation—it requires an in-depth understanding of the local culture and regulations. Regardless of the market you’re expanding into, if you’re a healthcare marketing agency, a patient recruitment agency, or life sciences organization, our specialized team of multilingual brand managers and global consultants will keep your brand and product commercialization on track.

Content & Campaign Adaption

Building an effective campaign means hours of work and detailed planning. When you’re expanding globally, adapting every single aspect of your messaging can be a monumental challenge. Ensure that your campaign and content stay true to your core messaging while meeting your launch expectations with expert insights into your target audience and cultural nuances—all while adhering to local market regulations.

Specialized Brand, Marketing, and Advertising Global Consulting for the Life Sciences Industry

Whether you’re entering a new market for the first time or finding ways to improve your global expansion, we have the experience and expertise to help you effectively adapt your product’s messaging to capture the local nuances of any market.

News and Thought Leadership

Our industry experts have in-depth understanding of the challenges, requirements, and goals for life sciences organizations.

Keeping Patients at the Heart of Clinical Trials

Clinical trial patient recruitment continues to be challenging. Even with shifts to decentralize clinical trials and the addition of new vendors and technology, recruitment still is the primary cause of delays or discontinuation. What could we be missing? In this webinar, we’ll discuss the current state of clinical trials, historical challenges of recruitment, and new thinking to integrate human touch and improve retention. We will share frameworks and ...

Keeping Patients at the Heart of Clinical Trials

LifeSci Talks COA Series | AI-Powered Innovations in Clinical Trials: Optimizing Every Step

Explore how artificial intelligence is rapidly changing the landscape of clinical trials, from discovering new therapies and complex calculations to protocol optimization. Discover how AI can generate study protocols, consent forms, and more, saving time and resources. Join us to ...

Translation and Cultural Adaptation of Clinical Outcome Assessments (COAs): Is Machine Translation a Viable Option?

As technology continues to advance and the need to expedite drug development increases, the applications of Machine Translation (MT) and Artificial Intelligence (AI) in the translation process should be further explored. The capabilities of iterative learning and feedback can ...

The Role of Artificial Intelligence (AI) in Clinical Outcome Assessments (COAs)

Written by Mark Wade, Global Practice Leader, COA SME. Abstract  Artificial Intelligence (AI) is the new frontier for content creation, reuse of language assets; saving time and effort in the curation of documentation. The widely adopted generative AI tools, such as ChatGPT...

Takeda and Psyon Promote ADHD Awareness through Gamified Learning

Takeda and Psyon games sought to improve ADHD awareness while improving quality of life for individuals navigating the diagnosis. Their goal was to roll out an accessible experience across multiple regions, languages, and cultures to help as many individuals as possible. Watch ...

Five Essential Roles Artificial Intelligence Plays in Medical Writing

In the biotech and pharmaceutical industries, the importance of effective communication cannot be overstated. With a responsibility to accurately convey critical scientific findings, regulatory updates, and patient information1, the pressure is on medical writing teams to...

C3 Summit 2023 - Princeton

Conversations on Clinical Content, C3 Summit is part of a series of events hosted by TransPerfect Life Sciences featuring sessions with expert panels discussing present challenges, strategies, and innovations, as well as insights into future advancements, from R&D to ...

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