Product Commercialization

Expand into global markets faster with culturally relevant and compliant messaging. Choose centralized content solutions that ensure native-level localized translation, meet varied regulatory requirements on a region-by-region basis, and increase your speed to global launch. 

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Comprehensive Support for Product Launches and Commercialization Plans

By partnering with TransPerfect, your team will increase preparation efficiency and shorten time to launch. Discover our complete suite of global product launch solutions.

    Digital Marketing

    Obtain strategic guidance on your omnichannel digital marketing efforts and website localization with our TPT Digital solution. Drive visibility to global marketing campaigns and create targeted messaging for your commercialization plan based on the customer journey.

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    Translation Services

    We offer powerful technology to enable faster, more accurate translations of your product launch collateral such as app, website, brochure, and e-learning materials. TransPerfect’s GlobalLink TMS automates manual steps, drives consistency through central TMs and linguistic assets, incorporates MT workflows, and offers real-time reporting for greater visibility and control.

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    Social Listening

    Meet with experts to review keyword requirements, search terms, and translations. TransPerfect centralizes the review of literature and streamlines the monitoring of all major social channels to understand the global sentiment around your brand.

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    Multicultural Marketing Consulting

    Work with TransPerfect’s cultural consultants to identify your target market, how to best adapt existing marketing content, and create original content and materials that will produce the desired results.

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    Trusted by Life Sciences Organizations Big and Small

    With TransPerfect’s support, Novartis, Pfizer, and Merck have created an average of more than $5M in savings. Partnering with TransPerfect has significantly reduced their product localization costs and made it possible for their products to launch up to 50% faster than the competition.

    Novartis
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    Merck
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    Better Product Commercialization Launches by the Numbers

    30 %

    Faster Product Launch Times

    100 %

    Regulatory Compliance

    $ 5 M

    Average Saved by Novartis, Pfizer, and Merck in Product Localization

    Ready to accelerate your product launch and commercialization?

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    News and Thought Leadership

    View industry insights from our experts. We have the experience and solutions you need to navigate life sciences complexities and bring breakthroughs from lab to launch.

    Operationalizing AI in Global Pharma Product Launch

    Blog

    AI has moved from a sensitive topic to a standard expectation in pharmaceutical organizations. Leadership teams are asking for it. Departments are experimenting with it. Pilot programs are underway across the enterprise. Yet despite this momentum, most AI initiatives stall before they deliver meaningful impact. The reason is simple: proving that AI works is one challenge; scaling it across complex pharma workflows is another entirely. Based on our recent webinar, ...

    Operationalizing AI in Global Pharma Product Launch
    Blog

    Localizing Health Apps at Global Scale: UI/UX Considerations

    With 200 new mHealth (mobile health) apps launching daily, it’s safe to say that the digital health market is exploding. For health-tech startups and established organizations looking to scale across global markets, the differentiator in a competitive landscape isn’t always...
    Blog

    Back to the Basics: Foundations of COA Localization

    This blog is a follow-up from our webinar Foundations of Clinical Outcome Assessment Localization.Clinical outcome assessments (COAs) play an increasingly central role in capturing how patients feel, function, and experience their condition or treatment. Yet as studies...
    Webinar

    Integrating AI to Scale & Accelerate Workflows and Improve Pharma Product Launches

    Bringing a new medical product to market has always been a challenge, though advances in recent tools have promised a new age of streamlined processes and accelerated time to launch. However, most pharma commercial AI pilots never make it past proof of concept due to siloed ...
    Webinar

    Optimizing COA/eCOA Workflows with Technology for Better Quality & Timelines

    Efficient workflows are critical to keeping global COA/eCOA studies on schedule while ensuring the quality of localized content. This live webinar will explore how technology stacks and automation can streamline clinical localization from start to finish, through integrating ...
    Webinar

    Global by Design: Localizing UI/UX for Health Mobile Apps

    In today’s global digital health landscape, localization goes far beyond translation. In health mobile applications, it means tailoring the user experience to cultural, linguistic, and even regulatory nuances across different regions. This discussion explores how localization in ...
    Blog

    Immediate Use Cases for GenAI in Pharma

    AI’s promise for the life sciences industry is enormous. Equally enormous is the hesitation to leverage it. Many organizations never make it past the pilot (if that), convinced they must solve every data challenge or build complex, validated AI pipelines from the get-go.In...