Webinar

Xtalks | Improve Recruitment Outcomes Through More Diverse Clinical Trials

Representation in clinical research is not just about numbers, but also about trust, access and designing studies that work for people in practice, not just theory. This is particularly true in clinical research areas where barriers to participation are often amplified, resources are slimmer and traditional patient recruitment approaches often fall short.

Drawing on real-world experience across clinical operations, medical affairs and patient advocacy programs, the featured speakers will share practical strategies for building inclusion in clinical development.

With a special focus on rare diseases through sickle cell disease, which predominantly affects African American communities, this webinar explores how inclusive clinical trial design decisions directly impact who can participate, how clinical data collection across diverse populations is conducted and how community partnerships and advocacy engagement programs can help bridge longstanding gaps.

Viewers will also hear how medical affairs, pharmacists and patient engagement teams can amplify the patient’s voice through culturally relevant communications, social listening and tailored outreach strategies to support patient recruitment in clinical trials.

Furthermore, the speakers discuss everyday decisions across these functions that influence participation; from how teams communicate to where studies take place to how stakeholders collaborate across biopharma, CROs, advocacy organizations and community networks in the ever-evolving treatment landscape. These are all critical factors in improving health equity in clinical research and engaging underrepresented populations in clinical trials.

This webinar creates a roadmap for building trials that better reflect the communities they aim to serve, strengthening trust, improving enrollment and ultimately improving outcomes to create more impactful research.

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