Personalized Pathways: Building an Omnichannel Ecosystem for Life Sciences
In an increasingly globalized digital landscape, the demand for personalized content has never been greater. Join Joy Wendelken from Johnson & Johnson alongside Sara Green of WebMD Ignite in conversation with Dana Weber from TransPerfect Digital as they discuss how omnichannel marketing is helping pharma companies better engage and more effectively reach patients and HCPs.You’ll hear about:• The importance (and challenges) of tailoring content in an era of information...